has introduced many unique "ideas" to fighting games over the
years. Some of these ideas stick... while others do not. Their latest
venture is in-game advertising within Street Fighter V: Arcade Edition.
Thankfully, players have the option to opt out of this "sponsored
content"... while enabling it during online matches will earn players
extra Fight Money to spend in-game. Currently, the sponsored content
features Capcom Pro Tour logos generously "stamped" onto
character models and stages, along with ad breaks before matches showing
SFV costumes on sale.
Players will earn 4 Fight Money for each "ad type"
displayed, with a total of 12 points available per match with
all available ads turned on. Below are some examples of how the ads look.
For SFV players desperate
extra Fight Money, I guess this isn't a terrible thing... but to state the
obvious, some of these ad placements are definitely "tacky".
(Replacing Guile's American flag tattoos and Akuma's "Ten" Kanji
during Raging Demon with CPT logos? Really Capcom?)
One might wonder how Capcom
will use this new form of advertising in the future. This is just
speculation... but perhaps this is a early rendition of a new free-to-play model for SFV or future
games? Allowing newcomers to play the game for free (with ads) - while
offering the full version game to be purchased and unlocked (without ads)
might be something we'll see in the future.
Stay tuned on FightersGeneration.com for more Street